Is your favorite non-profit struggling to make money?

T-shirts, chocolate bars, silent auctions, and bake sales.

We've all sold this stuff to raise money. The big problem is that as soon as it's over, you have to start thinking about what you're going to sell the next time around, and how you're going to hit up the exact same people again and again.

It's too much work. It's too hard. And non-profits go under ever day because of it.

But aren't your supporters more loyal to your non-profit than they are to a TV show, or Hollywood, or Google, or junk mail, or to the newspaper?

Wouldn't it then make sense that non-profits should get the advertising dollars that businesses spend to reach your people? You've got their loyalty above all else, so why shouldn't you earn the ad revenue associated with that loyalty?

What we need to do is find a way to put two and two together. That is, we need to give local businesses a reason to pay money to advertise to your people.

SaveChicago.org Secret No. 1: Unify the splintered audiences/supporters of thousands of local non-profit groups to create a consumer group large enough to attract the ad budgets of local businesses, large and small. Non-profits can stop selling t-shirts and start cashing in on advertising revenue.

Unify a group of 1,000,000 local non-profit supporters and all of the sudden Chicago businesses will stop advertising on Google, or with junk mail. They'll have a better vehicle than Adwords and they'll have a better, more loyal group of customers on SaveChicago.org. And we'll use that money to fund non-profit organizations here at home.

Registering a non-profit to start cashing in is easy. It takes about 60 seconds to get up and running, and it's absolutely free.

Go to www.savechicago.org/misc/nonprofit_registration.html to register.

UP NEXT: Secret No. 2: Why you can't get a haircut over the internet.